How Can You Create Global Impact with Your Research? Part 1



Being a researcher, you might have dreamt of bringing change in the world. Definitely, you wanted to reach out and benefit the society with your research work. You wanted to create an impact with your research. Often researchers are so focused on their research work and publishing process, that they hardly think about how to get traction for their published research work!

What is Research Impact? – Why is it important?

Research impact can be defined as the global effect that research has on society, culture, environment, and economy. It cannot be measured easily by publishing a research article and calculating the metric. Increasing the reach and exposure of the conducted study helps research impact. Furthermore, only publishing a research paper is no longer relevant in the research field, garnering citations to the published work is important too. Articles will not be cited if they are not read, and they will not be read if they do not reach the target audience.

The research journey becomes rewarding when the objective and significance of research meets the target audience. In this article, we discuss the effective ways to increase the readership for research impact.

How Can You Increase Research Impact Pre-publication?

1. Choose Effective Title, Abstract and Keywords

Research paper title is the first most important aspect a reader notices. A well descriptive title draws a reader’s interest in the paper. Therefore, it is essential to choose an effective title, abstract and keyword for a successful publication. The title highlights the core aspect of research study, keyword helps locating the article on the search engine, and abstract acts like a marketing tool entices the reader to read the full article.

2. Choose Open-Access, If Possible

Open Access is a platform that gives free, immediate, and online availability of research outputs like journal articles or books. Over the years, open access has shown a great research impact as compared to the articles that are not freely available. If possible, publish through an open access for better research impact. Open-access articles are cited more frequently.

3. Get an ORCID

ORCID (Open Researcher and Contributor ID) is a permanent digital ID linked to the researcher’s personal information. It is a non-profit organization that gives researchers a unique digital identifier. These identifiers are used by editors, funding agencies, publishers, and institutions to identify individuals. This reduces the risk of confusing your identity with another researcher with the same name. The ORCID website provides researchers with a page where a researcher’s comprehensive research activity is stored.

4. Build a Strong Profile Information

You can use online sites and networks like LinkedIn and ResearchGate to enhance your online visibility and highlight your research work. Moreover, researchers store their data, email communication, and scholarly articles online. Apart from ORCID, you can also use ImpactStory which lets you create an online CV of all the research products. It also provides the information on how frequently your work is cited, mentioned, and discussed around the web.

You can use figshare. It is a repository that can strengthen your online presence. Researchers can deposit their research output for public access in this repository. Furthermore, each research object (e.g. raw data, poster, infographic, movie etc.) receives a DOI. Thus, figshare helps in excellently displaying your research work to the research community.